Custom Websites for Contractors

Built specifically for roofing, plumbing, HVAC, electrical, and landscaping businesses in South Jersey and Philadelphia.

You run your business.

I handle your website — design, hosting, updates, all of it.

You're Great at Your Trade. Your Website Should Show It.

You've built your reputation on the truck, on the roof, in the crawl space. Handshake deals and word-of-mouth referrals have kept the phone ringing for years.

But something shifted.

Your competitors — some of them guys you know aren't half as good as you — are showing up on Google. They're getting the calls before homeowners ever hear your name. And you're standing there thinking: I need a website. I just don't know where to start.

You Want Calls, Not Headaches

Maybe you've already tried. You called an agency and they quoted you $5,000 or more. You opened one of those drag-and-drop website builders, stared at a blank screen for 20 minutes, and closed the laptop. Or you paid someone on the cheap, got a cookie-cutter template that took weeks to build, and the guy disappeared after launch when you want to know how it's performing.

❌ You don't want to learn hosting.

❌ You don't want to figure out DNS.

❌ You don't want to log into some dashboard every month

✅ You want one person you can text, email, or call who takes care of everything.

That's exactly what I do.

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Website Packages

We offer three monthly packages - Basic, Pro & Elite.

Each package serves a specific marketing function for your business and provides unsurpassed value when compared to outdated advertising methods such as magazines/newspapers or more expensive mediums like TV/radio.

The benefits of a website cannot be overstated - see all the reasons you need a website.

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15+ Years Building Websites for Contractors.

I've been building websites since 2006. For the last decade-plus, my focus has narrowed to one type of client: local service contractors.

• Roofers
• Plumbers
• HVAC techs
• Electricians
• Landscapers
• Tree Service experts

I chose this niche for a simple reason.

Contractors are honest, hardworking people who deliver real value — and most of them are getting a raw deal from the web design industry.

Overcharged. Overpromised. Underserved.

Here's the lesson that keeps proving itself: the contractors who stick around aren't chasing flashy features.

They want a site that works, a person who answers the phone, and the peace of mind that their web presence isn't going to fall apart while they're on a job site.

That's the business I've built. Some of my clients have been with me for over 10 years. Not because I locked them into a contract. Because I showed up, month after month, and handled their stuff.

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A Website Built Around How Your Customers Actually Find You

Every site I build is designed around three things: your specific trade, your service area, and how homeowners in your town actually search for what you do.

Here's what's included:

Custom Design — Starting at 5 Pages

Your homepage, services, about, service area, and contact page — at minimum. Designed from scratch for your trade. A roofer's site shouldn't look like a plumber's site. Your business has its own identity, and your website should reflect that.

Mobile-First, Every Time

Over half the people who find you online are on their phone. Probably sitting in their kitchen, staring at a leaky faucet or a stained ceiling. Your site loads fast, looks sharp, and works perfectly on every screen size — phone, tablet, desktop.

Contact Forms and Click-to-Call

When a homeowner is ready to reach out, there should be zero friction. Tap a button. Make the call. Fill out a quick form. I make it dead simple for people to contact you, because every extra step is a lost lead.

On-Page SEO — Built on Decades of Experience with Google

Every page on your site is structured so Google understands exactly what you do and where you do it. I research the keywords homeowners actually type — things like "roof repair near me" or "plumber in Cherry Hill" — and I build those into your pages naturally.

I'm not going to promise you page one. Nobody can guarantee that honestly, and anyone who does is lying to your face. But I know what works. I've seen it work, over and over, for the clients I've built sites for across South Jersey and Philadelphia.

Fully Managed Hosting — You Never Touch a Dashboard

Your domain. Your hosting. Your security updates. Your backups. Your plugin updates. I handle all of it.

You won't renew a domain at 2 AM because you got a scary expiration email. You won't get a call from a customer saying your site is down and have no idea what to do. I monitor it, I maintain it, I keep it running. That's the deal.

And here's something most web designers won't tell you: I keep your domain and hosting under my management for a reason. Not to hold anything hostage — to protect you. I've seen what happens when a contractor's previous designer transfers the domain into their own personal account. Suddenly your business's most important digital asset is in someone else's hands, and you've got zero control. With me, your assets are documented and protected. If you ever want to leave, everything transfers cleanly. No games.

Google Business Profile Setup

That box that shows up when someone searches your company name — with your phone number, reviews, hours, and the map pin? That's your Google Business Profile. I'll set it up or optimize the one you already have, so you show up where it matters most.

Two Revision Rounds

Before anything goes live, you see a working preview on a demo link. Not a flat mockup. A real, clickable website. You look at it, your wife looks at it, your buddy looks at it. Then you tell me what to change. We do two rounds of revisions until you say, "That's it. Let's go."

5–7 Business Day Turnaround

Once you send me your info and photos, your site can be live within a week. I'll be straight with you here — the biggest delay on every project I've ever built is waiting on client content, not the build itself. The faster you send me your photos and service descriptions, the faster your site goes live.

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A Straight Talk Moment

I need to get something off my chest because it's the reason half my clients came to me in the first place.

This industry is full of people who over-promise. "We'll get you to number one on Google." "50 leads a month, guaranteed." "Explosive growth." You've heard it. Maybe you bought it once. Maybe you got burned.

I'm not going to do that to you.

I can't promise you'll rank first. I can't promise a specific number of leads. What I can tell you is that after 15+ years building sites for contractors, I know how to structure a site that gives you the best possible shot. I know what Google looks for. I know how homeowners search. And I'll be here every month maintaining your site, answering your calls, and making updates — not disappearing after launch day.

The contractors who work with me long-term didn't stay because of a guarantee. They stayed because the work is solid and I pick up the phone.

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Proof Is in the Partnerships, Not the Promises

I don't have a wall of manufactured statistics. What I have is something more valuable: clients who stay.

DJK Roofing — Long Partnership

DJK Roofing has been with me longer than almost any other client. Over that time, their organic traffic has grown steadily, year over year. They currently rank in the top positions for their primary roofing keywords in their service area.

But the number that matters most? They've never left. In an industry where contractors switch web designers every 18 months chasing the next promise, DJK has been with me since 2010. That tells you everything about how this relationship works.

I've been working with Ray since 2010, and he's been a straight shooter the whole way through. He's handled two full redesigns of my roofing website, and whenever I need something updated — whether I'm calling it in or sending over photos from a job — he takes care of it without a hassle. He also keeps me from wasting money — whenever I get bombarded with too-good-to-be-true marketing offers or something that smells like a scam, I forward it to him and he tells me straight whether it's worth my time or garbage. Ray is honest, reliable, and easy to deal with.

B&B Tree Service — Built from the Ground Up

B&B came to me with a basic website. The only problem was their other provider (one of the big guys) took the domain hostage... a surprisingly common scenario that should NEVER happen with a trustworthy web guy.

So we re-built their site from zero on a new domain: https://bnbtreeserviceinc.com/.

Today, they get consistent traffic from exactly the kind of long-tail searches that turn into real jobs — "stump grinding near me," "tree removal in South Jersey," the searches homeowners type when they need someone now. Their goals and conversions have trended upward every year since launch.

Across Other Local Trades

I've built and managed sites for clients across roofing, tree service, pools, general contracting, and more.

My average client relationship spans years, not months. That's the metric I care about.

See Our Work →

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What It Costs (Honest Numbers, No Bait-and-Switch)

Custom websites start in the $1,000–$2,000 range, depending on how many pages you need, whether you have photos and content ready, and the overall complexity.

Ongoing management is $99/month and up. This includes hosting, security monitoring, software updates, backups, and my availability when you need changes or have questions.

Let me be direct: ongoing management isn't optional, and here's why.

I've watched it happen too many times. A contractor gets a site built, says "I'll handle it from here," and six months later the site is broken, outdated, running on expired security certificates, and loaded with vulnerabilities. Not because they're lazy — because they're busy running a business and website maintenance isn't their job.

Think of it like your work truck. You wouldn't skip oil changes for a year and expect it to run perfectly. Your website is the same. It needs regular maintenance to stay secure, fast, and functional. The $99/month means you never think about it. I think about it for you.

Every project is scoped individually. I don't publish a rigid pricing grid because your roofing company and your neighbor's plumbing company have different needs. The range gives you a real idea of the investment. When we talk, I'll give you an exact number.

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How It Works: 4 Steps, No Runaround

Step 1: Schedule a Call

Tell me about your business, your goals, and what you need. I'll give you an honest assessment. If I think you'd be better served somewhere else, I'll tell you that too. If we're a fit, you'll have a clear proposal within 24 hours.

Schedule a Free Consultation →

Step 2: 50% Deposit and Kickoff

Once you say "let's go," you send a 50% deposit along with your photos, service descriptions, and any specific info you want on the site. This step is on your timeline, not mine. Some guys have everything ready in a day. Some take a few weeks. I work with your schedule.

Step 3: Review and Refine

I build your site on a private preview link. You look at it on your phone, your computer, your tablet. You send me feedback. We do up to two rounds of revisions until you're happy. No surprises.

Step 4: Launch and Manage

We push it live. I set up hosting, monitoring, your Google Business Profile, and everything else. From that point on, you focus on running jobs. I focus on keeping your website in top shape.

Simple as that.

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Why Contractors Choose a Solo Specialist Over an Agency

You might be wondering: Why not just hire a bigger company?

Here's what you get with an agency: a sales guy who promises you the world, a project manager who sends you emails you don't read, a designer you'll never talk to, and a support ticket system when something goes wrong.

Here's what you get with me: one person who knows your business, your trade, and your site inside and out. When you call, I answer. When you need a change, I make it. When something breaks on a Saturday, I fix it.

I've been doing this for 15+ years. I specialize in contractor websites — it's all I do. I know what works for roofers versus what works for HVAC companies. I know what pages homeowners look at first. I know the exact questions you're going to get asked before you get asked them.

And because I work independently, I'm not burning your budget on overhead. No fancy office. No account executives. Just the work.

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Trades I Specialize In

I build websites for contractors across the home service industry. If your business involves going to someone's home and fixing, building, or improving something — we should talk.

• Roofing Websites — Shingle repair to full replacements, storm damage, commercial roofing
• Plumbing Websites — Emergency service, drain cleaning, water heater installs
• HVAC Websites — AC repair, furnace installation, seasonal tune-ups
• Electrical Websites — Panel upgrades, rewiring, EV charger installation
• Landscaping Websites — Lawn care, hardscaping, pool installation, tree service

Each trade has its own customer behavior, seasonal patterns, and search trends. I build your site around those specifics — not around some generic small business template.

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Serving South Jersey and Philadelphia Metro

I'm based in South Jersey and most of my clients operate within the South Jersey and Philadelphia metro area. That means I understand the local market — the competition, the search patterns, the neighborhoods your customers live in.

Whether you're working in South Jersey — Camden County, Burlington County, Gloucester County — or across the bridge in Philadelphia and the surrounding suburbs, I build sites optimized for your actual service area. Not some generic "nationwide" approach. Your town. Your zip codes. Your customers.

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Your Website Is the First Impression You Can't Control in Person

Here's the thing about being a contractor: on the job site, you control the impression. Your work ethic, your handshake, your quality — it speaks for itself.

But online? A homeowner finds three contractors on Google. They look at three websites.

• One looks like it was built in 2009.
• One doesn't have a single real photo on it.
• One looks clean, professional, loads fast on their phone, and makes it easy to call.

Which one do they reach out to first?

Your website is working for you 24 hours a day, 7 days a week — even when you're on a roof, under a house, or coaching your kid's game. It should represent you the way your best work represents you.

That's what I build.

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Let's Talk About Your Website

No pressure. No pitch deck. Just a straight conversation about what you need and whether I'm the right fit.

Schedule a Free Consultation →

I'll ask about your business, your service area, and your goals. You'll get an honest assessment and a clear proposal within 24 hours.

Want to see something first? Try the instant demo — punch in your business info and see a preview site generated in 30 seconds. It's not the final product, but it'll give you a taste of what's possible.